Ice-breakers Greeting Automation ✨
By inro.social
Welcome New Followers with a DM Icebreaker
This template helps you welcome new followers and profile visitors on Instagram using DM icebreakers, without sending unsolicited messages or relying on unstable follow-to-DM triggers.
Instead of pushing a welcome message automatically, this flow lets people explicitly opt in by clicking a button like “I’m new here” inside your DMs—creating a clean, permission-based conversation from the first message.
How this Instagram DM automation works
When someone opens your Instagram DMs, they see a custom icebreaker button, such as:
- “I’m new here”
- “Start here”
- “Get the welcome guide”
Once they tap the button:
- The automation checks whether they’ve already been welcomed
- If not, they receive a friendly welcome message
- They’re added to a “Greeting done” folder to prevent duplicate welcomes
- The flow continues based on whether they already follow you
This ensures each person gets one clear, intentional welcome, even if they come back later.
What happens next
After the icebreaker is clicked, the scenario:
- Verifies if the person already follows your account
- If they follow → delivers the promised resource (guide, discount, template, etc.)
- If they don’t follow yet → invites them to follow first, then sends the resource
From there, AI can take over to answer questions, share links, or guide the conversation naturally.
Why DM icebreakers work so well
- The user starts the conversation themselves
- Message delivery is reliable and expected
- The experience feels helpful, not intrusive
- You instantly know their intent (“I’m new”)
- No risk of spamming or duplicated welcome messages
For new followers, this often happens at the exact moment they’re exploring your profile—when curiosity and intent are highest.
Best use cases
- Welcoming new followers politely
- Offering a “start here” menu
- Delivering lead magnets or onboarding guides
- Routing people to the right content or offers
- Replacing unreliable follow-based welcome DMs
Ideal for
Creators, coaches, ecommerce brands, and businesses who want to:
- Send welcome messages the right way
- Let users opt in before receiving DMs
- Automate onboarding without harming deliverability
- Keep their Instagram inbox organized and human